2021

NYX Marketing & Communication Awards (Marcom) Grand Winner Winner

NAMEERF Logo Design

Entrant Company

veJov Design, LLC

Category

Design & Print - Logo

Client's Name

Nameerf Products, LLC

Country / Region

United States

Experience Level

Agency

Freeman, the client\'s last name, backward creates the unique conceptual foundation for the Business name—Nameerf—\"Name\" and \"Erf.\" Contextually, erf in mathematics, the error function, also called the Gauss error function. It is often denoted by erf. Notable in this business context, Nameerf shares messages on t-shirts that define life\'s error functions; subsequently, when transposed and filled with new understanding, the reader becomes a free man. Nameerf is not equal to freedom. However, understanding Nameerf is a freeing existence. Embed in the logo is the negative space that reveals the mathematical, not equal symbol (≠).

Credits

chief creative/lead design
Venroy Joseph
graphic artist
Kevin Brown
client engagement
Kimi-Roux James
2021
grand
winner

Entrant Company

Jonsbones Inc.

Category

Website - E-Commerce

Country / Region

United States

2021
grand
winner
Genuity Science

Entrant Company

NameGirl

Category

Advertising - Advertising / Other

Country / Region

United States

2021
grand
winner
Faden Media فادن ميديا

Entrant Company

albrand البراند

Category

Marketing Effectiveness - Social Media Campaign

Country / Region

Saudi Arabia

2021
grand
winner
Bucknell University

Entrant Company

NEXT/NOW

Category

Website - School / Universities

Country / Region

United States