2022
Entrant Company
Carol H. Williams Advertising
Category
Advertising - Advertising Campaign
Client's Name
Chevrolet
Country / Region
United States
Experience Level
Agency
As a part of Chevrolet’s ongoing commitment to change, the “Discover the Unexpected” fellowship sent journalism and marketing students from historically black colleges and universities to discover “What’s Cool About Electric”. Fellows arrived in Detroit, MI to interview black STEM ambassadors about the necessity of environmentally conscious technology to the black community. The one-one discussion gave DTU fellows the insight necessary to convey the power of electric vehicles, like the new Chevy Bolt EV, from an authentic source. While traditionally people of color are excluded from conversations about the evolution of low emissions vehicles, Chevrolet aims to close that cultural gap through the knowledge of black engineers and the voices of the future.
Entrant Company
The Vilcek Foundation
Category
Video/ Film / Web Based Productions - Nonprofit
Country / Region
United States
Entrant Company
Doop
Category
Mobile App - Music & Audio
Country / Region
Netherlands
Entrant Company
Warner Media - Courageous Studios
Category
Video/ Film / Web Based Productions - Sports
Country / Region
United States
Entrant Company
Mad Men Marketing
Category
Design - Character Design / Cartoon / Icon
Country / Region
United States