United Kingdom | 2022
Entrant Company
Gravity Global
Category
Integrated Marketing
Client's Name
Getac
Sub-Category
Business to Business
Experience Level
Agency
Getac design and manufacture fully rugged tablets and laptops for professionals who work in demanding extreme environments. Campaign objective: Global launch of the K120 tablet to drive product awareness and generate prospects across key markets and sectors. The campaign: Plan for the worst, bring out the best, asked the question “What if tablets could talk?” illustrating how the K120 might react in a number of situations. In each instance it relishes the conditions because that’s what it was made for. Utilising video and static imagery, the campaign ran across targeted social media, (predominantly LinkedIn), display advertising, YouTube and email, directing traffic to specific landing pages.
Credits
Entrant Company
AndiSites Inc.
Sub Category
Website / Other
Entrant Company
Carimus
Sub Category
Web App
Entrant Company
Proxima
Sub Category
Brochure
Entrant Company
atomic.marketing
Sub Category
AD (Single)