2022

NYX Marketing & Communication Awards (Marcom) Gold Winner Winner

Elevate Rapid City

Entrant Company

Brand Ave. Studios/Amplified Digital Agency

Category

Strategic Campaign - Brand Strategy Campaign

Client's Name

Elevate Rapid City

Country / Region

United States

Experience Level

Agency

To attract more healthcare professionals to the Rapid City area, especially nurses, Elevate Rapid City, an economic development agency, came to us requesting a creative solution to how to get the word out that Rapid City is an amazing place to live and work. Three local medical facilities also sponsored the effort: Monument Health, Rapid City Medical Center and Black Hills Surgical Hospital. We created an interactive experience on the Rapid City Journal branded content site that housed articles and information in a user-friendly, dynamic, appealing way. We executed a distribution plan with social to attract the right people to the content. Along with informational pieces, we embedded contact forms (might be deactivated by now) for each sponsor so interested potential candidates could receive more information about job openings. The clients were very pleased with the content and experience.

Credits

Director of Content/Brand Ave. Studios
Laura Strom
Content Manager/BAS
Andrea Richard
VP/ BAS
Robin Gruen
Designer/BAS
Denise Kosarek
2022
gold
winner

Entrant Company

Cultivate

Category

Photography - Lifestyle

Country / Region

United States

2022
gold
winner

Entrant Company

HireInfluence

Category

Social Media - Social Campaign

Country / Region

United States

2022
gold
winner
Panzura

Entrant Company

The Brand Leader

Category

Website - Business to Business

Country / Region

United States

2022
gold
winner

Entrant Company

Gravity Global

Category

Social Media - Social Campaign

Country / Region

United Kingdom