2022

NYX Marketing & Communication Awards (Marcom) Grand Winner Winner

Von D Shoes

Entrant Company

Good Kids

Category

Photography - Fashion

Client's Name

Kat Von D

Country / Region

Canada

Experience Level

Agency

You may have seen the viral pictures of Kat Von D's bright red pool featured in Newsweek LA Times, TMZ, and Insider

Perhaps you've even wondered what it might be like to swim inside it!

We're thrilled to announce our gorgeous campaign shot entirely in Kat Von D's Los Angeles home.

Drawing inspiration from old Hollywood and haute couture, appealing to beauty & desire we created stunning portraits featuring two of our top-selling shoes. Shot by underwater photographer Andrea Hunter captures our model Alisa, who is trained and specialized in underwater posing (affectionally referred to in the industry as a mermaid) and models our Swoon and Coven Buckle shoes.

We invite you to Dive Into the Deep End.

Credits

Creative Agency
Good Kids
Client
Von D Shoes
Brand Director
Kat Von D
Creative Director
Steve Rock
Art Director
Alder Dunlap
Photographer
Andrea Hunter
Producer
Paul Maxwell
Producer
Andrea Hunter
Model
Alissa Quon
MUA
Leah Carmichael
2022
grand
winner

Entrant Company

Bell Textron Inc.

Category

Strategic Campaign - Strategic Communications / Other

Country / Region

United States

2022
grand
winner

Entrant Company

Gravity Global

Category

Social Media - Social Campaign

Country / Region

United Kingdom

2022
grand
winner

Entrant Company

Gravity Global

Category

Covid-19 Related - Integrated Marketing

Country / Region

United Kingdom

2022
grand
winner
In Good Taste

Entrant Company

The Brand Leader

Category

Website - E-Commerce

Country / Region

United States