2022

NYX Marketing & Communication Awards (Marcom) Gold Winner Winner

Tobacco Atlas 7th Edition

Entrant Company

Vital Strategies

Category

Website - Health

Client's Name

Country / Region

United States

Experience Level

Internal

The seventh edition of The Tobacco Atlas launched on May 18, 2022. The Tobacco Atlas compiles, validates and interprets global- and country-level data from multiple sources to present the best and most recent evidence, and build a holistic and accurate picture of tobacco use, tobacco control, and the tobacco industry’s activities around the world. The goal is for policymakers, public health practitioners, advocates, journalists and the public to interact with the data online at tobaccoatlas.org. The Atlas graphically details the scale of the tobacco epidemic, progress that has been made in tobacco control, and the latest products and tactics being deployed by the tobacco industry to grow its profits and delay or derail tobacco control efforts. In addition to addressing major developments across all topic areas, the seventh edition has new chapters that cover: COVID-19; counter-marketing; and race, ethnicity and equity, the last co-authored with the African American Leadership Council on Tobacco Control.

2022
gold
winner

Entrant Company

Brighter Click

Category

Social Media - Social Ad Campaign

Country / Region

United States

2022
gold
winner

Entrant Company

AMT

Category

Content Marketing Strategy (NEW) - Content Marketing Strategy / Other

Country / Region

United States

2022
gold
winner

Entrant Company

Gravity Global

Category

Integrated Marketing - Intergrated Marketing / Other

Country / Region

United Kingdom

2022
gold
winner
Berger

Entrant Company

Cultivate

Category

Design - Corporate Identity

Country / Region

United States