2023

NYX Marketing & Communication Awards (Marcom) Silver Winner Winner

NYCEAL Visual Identity and Web Design

Entrant Company

North Street Creative

Category

Covid-19 Related - Website

Client's Name

Mt. Sinai Health System

Country / Region

United States

Experience Level

Agency

Mt. Sinai Health System engaged North Street to develop a new brand identity and resource-driven website to support its city-wide vaccine education campaign, dubbed The New York Community Engagement Alliance Against COVID-19 Disparities (NYCEAL). The resulting identity and website encompass themes of collaboration and community engagement while conveying a level of scientific credibility and professionalism. A combination of human-forward photography, utilitarian typography, and an optimistic color palette make the brand both approachable and authoritative.

NYCEAL's education campaign is anchored by a resource-driven website providing information on how to engage communities and address vaccine hesitancy and disparities. The website was structured to present layers of scientific data, storytelling, personal testimonies, and other key insights.

2023
silver
winner

Entrant Company

Agency Guacamole

Category

Social Media - Social Engagement

Country / Region

United States

2023
silver
winner
Imara Counseling Services

Entrant Company

veJov Design, LLC

Category

Design - Corporate Identity

Country / Region

United States

2023
silver
winner

Entrant Company

TEAM LEWIS

Category

Design - AD (Campaign)

Country / Region

United States

2023
silver
winner

Entrant Company

C-4 Analytics

Category

Advertising - Advertising Campaign

Country / Region

United States