2019

NYX Awards - 2019 Triumph Winner Winner

Red Hat Summit 2019

Entrant Company

Red Hat Open Studio

Category

Marketing / Promotion Materials - Event

Client's Name

Red Hat

Country / Region

United States

Experience Level

Red Hat Summit is the premier open source technology event to showcase the latest and greatest in cloud computing, platform, virtualization, middleware, storage, and systems management technologies. Red Hat Summit is Red Hat’s biggest opportunity to introduce existing customers to new solutions through our subject matter experts and hands-on experience with our technology. We want to convince customers that Red Hat Summit is a can’t-miss event experience so they continue to return year after year.

To promote the event and to engage attendance, we create a new theme—with messaging and design—each year. Creating a unique event theme gives Red Hat Summit an identity, and differentiates this event from other technology conferences. The event theme should manifest into something attendees can relate to and engage with throughout the attendee journey (pre-, during, and post-event), and help build a personal connection between attendees and Red Hat Summit.

For Red Hat Summit 2019, the theme is about “the power of and,” about bringing things together to make a difference.

Credits

Art Director
Joseph Schlosser
Senior Graphic Designer
Stephanie Whedbee
Senior Graphic Designer
Boo Boo Howse
Animator
Eric Kramer
Copywriter
Matt Morain
Creative Strategist
Jacques Oury
Creative Director
Mike Esser
Project Manager
Jessica Ledford
Account Manager
Foss Knight
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