2019
Entrant Company
SmartBug Media
Category
Marketing Effectiveness - Digital Marketing Campaign
Client's Name
CVM Solutions
Country / Region
United States
Experience Level
Agency
For the second year in a row, CVM Solutions put out a State of Supplier Diversity survey to take the pulse of the industry at the end of 2017. Both supplier diversity programs and diverse suppliers provided input as they sought to get a full picture of what both sides of the coin experience. In April 2018, CVM released the results in two separate reports with 50+ pages of statistics and analysis and, to date, more than 750 people have downloaded them (the landing page has a 43% submission rate). To fully leverage the effort, we also created two infographics, four blog posts, an email campaign, a press release, and a social media campaign soliciting quotes from industry experts called "Shaping Our Future".
Credits
Entrant Company
Uncork-it, Inc.
Category
Non-Broadcast - Science & Technology
Country / Region
United States
Entrant Company
Agency Fifty3
Category
Digital - Website - Real Estate
Country / Region
United States
Entrant Company
LSM
Category
Marketing Effectiveness - Other
Country / Region
United States
Entrant Company
Power Home Remodeling
Category
Non-Broadcast - Employee Communications
Country / Region
United States