United States   |  2019

New Branding for YayPay

Entrant Company

SmartBug Media

Category

Marketing Effectiveness

Client's Name

YayPay

Sub-Category

Branding Strategy Campaign

Experience Level

Agency

YayPay's logo and branding didn't communicate the energetic spirit of the company with its old blue logo and generic arrow. SmartBug's team delivered a new brand identity that captures the excitement of getting paid (the logo features a man jumping in the 'Y' with bright yellow and green colors).


2019
Canada
Cody Yellowstone

Entrant Company

VERB Interactive

Sub Category

Instagram Page

2019
United States
Howard Hughes

Entrant Company

Agency Fifty3

Sub Category

Real Estate

2019
United States
Red Hat

Entrant Company

Red Hat Open Studio

Sub Category

Brand Journalism

2019
Canada
Fresh In Your Fridge

Entrant Company

REX Marketing + Design Inc.

Sub Category

Consumer Marketing