2019
Entrant Company
Valley Forge Tourism & Convention Board
Category
Annual Report - Nonprofit
Client's Name
Valley Forge Tourism & Convention Board
Country / Region
United States
Experience Level
Agency
Each year, the Valley Forge Tourism & Convention Board (VFTCB) distributes its annual report at its annual luncheon in October. In 2018, and every year, the VFTCB sought/seeks to provide members, partners, elected government officials, businesses, etc. with a new and different experience at the lunch, including the annual report/brand book. The theme of the VFTCB 2018 Annual Luncheon was "Reimagine" with a focus on how the TCB, and its members and partners, have reimagined events, venues, etc. to create a unique experience for visitors, meeting planners, etc. We incorporated the theme into the brand book with a special die-cut cover, and special glasses in which users could find answers to fun facts throughout the book. The TCB distributed the brand book to more than 600 people at its 2018 Annual Luncheon in October, and continues to use the publication to sell Montgomery County, PA's brands as a destination for consumers, as well as businesses, planners, etc.
Credits
Entrant Company
SmartBug Media
Category
Marketing Effectiveness - Branding Strategy Campaign
Country / Region
United States
Entrant Company
TEN OVER MEDIA
Category
Series / Campaign - Property / Developer
Country / Region
United States
Entrant Company
Rethink Sdn Bhd
Category
Annual Report - Corporation
Country / Region
Malaysia
Entrant Company
C-4 Analytics
Category
Integrated Campaign - Integrated Marketing Campaign
Country / Region
United States