2020

NYX Awards - 2020 Gold Winner Winner

Fail Epically

Entrant Company

Miami Ad School Miami and San Francisco

Category

Advertising (NEW) - Advertising / Other

Client's Name

North Face

Country / Region

United States

Experience Level

Internal

The world only favors winners, making us grow up afraid of failure.

To inspire the new generation of adventurers to explore the outdoors, North Face will sponsor anyone willing to attempt an epic quest even if they fail, becoming the largest sponsor for the outdoors.

North face glorifies failure, because failing at something epic, is winning in itself.

Credits

Art Director
Valentina Orjuela
Art Director
Monica Andrade
Copywriter
Hatem El Akad
2020
Social Marketing / Communications
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gold
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Entrant Company

Duncan Channon

Category

Social Marketing / Communications - Social Influencer Marketing

Country / Region

United States

2020
Content Marketing & Writing
NYX Awards 2020 Winner - WHITNEY MUSEUM OF AMERICAN ART (MET BREUER)
gold
winner

Entrant Company

Eduardo Miguel González, Arquitecto

Category

Content Marketing & Writing - Feature Article

Country / Region

Spain

2020
Web Based Production
NYX Awards 2020 Winner - Wish You Were Here: Suttle Lake
gold
winner

Entrant Company

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Category

Web Based Production - Travel / Tourism

Country / Region

United States

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Social Marketing / Communications
NYX Awards 2020 Winner - FaceMoji Valentines Day
gold
winner

Entrant Company

New Code

Category

Social Marketing / Communications - Social Campaign

Country / Region

United States