2022
Entrant Company
Vicarious PR
Category
Public Relations - Media Relations / Other
Client's Name
Interplay
Country / Region
United States
Experience Level
Public Relations Firm
Twenty years after the original console release of Baldurs Gate Dark Alliance, Vicarious was tasked with bringing the updated version to a whole new generation of gamers in a completely different era of technology. Delivering the game to PC, Xbox series X, Playstation 5, and Nintendo Switch, Vicarious PR utilized a synergized PR campaign holistically targeting media journalists, Youtube and Twitch influencers, and fans of the genre directly on through a bespoke social media content campaign.
Credits
Entrant Company
K&N Engineering, Inc.
Category
Branded Content - Sports
Country / Region
United States
Entrant Company
Pets Global
Category
Strategic Campaign - CSR Program
Country / Region
United States
Entrant Company
The Vilcek Foundation
Category
Video/ Film / Web Based Productions - Movie / Film
Country / Region
United States
Entrant Company
Proscalar, LLC
Category
Social Media - Social Engagement
Country / Region
United States