2022

NYX Video Awards - Grand Winner Winner

Find Yourself at Park

Entrant Company

Creative Director

Category

Video/ Film / Web Based Productions - Education

Client's Name

The Park School of Buffalo

Country / Region

United States

"Find Yourself at Park" is the first film of a marketing campaign aimed to define the Park School in the Buffalo, NY, community, and subsequently set the institution apart from its competitors, while showcasing the use of a unique philosophy referred as "learning by doing". The goal of the video is to speak to 3 types of parents through the lens of one student (storytelling style): 1. The transactional: "get my kid to college" 2. The anxious: "my kid is having anxiety in the traditional school" 3. The explorer: "help my kid find themself" For the film I pre-interviewed several students, and Jessamy stood out as a perfect representation of the school values, while "speaking" to the 3 types of parents through her journey. Not only she is gifted academically, but she is also a great ballet dancer, and the school supported both activities with equal enthusiasm - while providing social and emotional support. In addition, she exemplifies the learning by doing by recalling a couple of personal experiences, her interaction with teachers and peers.

2022
grand
winner

Entrant Company

INVIVO, a Red Nucleus company

Sub Category

3D Animation (NEW)

2022
grand
winner

Entrant Company

Optic Sky Productions

Sub Category

2D Animation (NEW)

2022
grand
winner
Moburst

Entrant Company

Moburst

Sub Category

Design / Web Agency / Production Company

2022
grand
winner
Cleveland Clinic

Entrant Company

Warner Media - Courageous Studios

Sub Category

Documentary