2022
Entrant Company
Proscalar, LLC
Category
Commercial & Marketing - Motion Graphics
Client's Name
Texas Veterans Land Board
Country / Region
United States
To increase awareness of the benefits Texas Veterans, Military Members, and their families have available to them, the Proscalar team designed a multi-touch campaign with consistent branding to amplify the client's message across the state. The team provided fresh and dynamic visual content that helped Veterans visually see how their dream of homeownership could become a reality. The integrated TV, Digital, and Social Media campaign drove over two million website engagements and over 9.8 million impressions across multi-platforms with a consistent creative message. The partnership with 1820 Productions and Spectrum Reach provided fantastic creatives and above industry advertising performance that enhanced our client's ability to help and support Veterans across Texas. Most of all, the client and communications leadership of the Texas Veterans Land Board challenged and supported the team in developing an innovative and entertaining approach to a Dream campaign that helped a record number of Veterans achieve their dream of homeownership.
Credits
Entrant Company
Synesthezia
Sub Category
E-Learning
Entrant Company
Warner Media - Courageous Studios
Sub Category
Corporate Image
Entrant Company
Anchor Agency Pte Ltd
Sub Category
Motion Graphics (NEW)
Entrant Company
ANTI Hamar
Sub Category
Directing