2022
Entrant Company
QNET
Category
Strategic Campaign - Social Media Campaign
Client's Name
Country / Region
Malaysia
Experience Level
Internal
QNET launched a 360-degree marketing and advertising campaign in Ghana. The Campaign’s main objective is to educate the public about QNET’s business and highlight the red flags associated with a scam. The campaign will be running across other sub-Saharan African countries where the company operates. The campaign concept is inspired by the quintessential African mother who frowns on bad behaviour while guiding and correcting with the right information and values. Named the “Mama Campaign”, the messaging of the campaign targets the public, the media, and the government stakeholders. To support the campaign, QNET utilised the #QNETMAMA hashtag on social media and published multiple videos on QNET and QNET Africa YouTube channels to great success.
Entrant Company
ANTI Hamar
Category
Marketing / Advertising Campaigns - Cinematography / Videography
Country / Region
Norway
Entrant Company
Parsons' Core Creative Agency
Category
Design - Brochure Cover
Country / Region
United States
Entrant Company
Cultivate
Category
Website - Business to Business
Country / Region
United States
Entrant Company
Final Frame GmbH
Category
Live Events - Art Event
Country / Region
Germany