2020

NYX Awards - 2020 Gold Winner Winner

Fail Epically

Entrant Company

Miami Ad School Miami and San Francisco

Category

Advertising (NEW) - Advertising / Other

Client's Name

North Face

Country / Region

United States

Experience Level

Internal

The world only favors winners, making us grow up afraid of failure.

To inspire the new generation of adventurers to explore the outdoors, North Face will sponsor anyone willing to attempt an epic quest even if they fail, becoming the largest sponsor for the outdoors.

North face glorifies failure, because failing at something epic, is winning in itself.

Credits

Art Director
Valentina Orjuela
Art Director
Monica Andrade
Copywriter
Hatem El Akad
2020
Design & Print
NYX Awards 2020 Winner - Meerkat Life—Hunting, Burrowing & Surviving the Desert Heat
gold
winner

Entrant Company

ECOS Communications

Category

Design & Print - Other Design & Marketing

Country / Region

United States

2020
Web Based Production
NYX Awards 2020 Winner - Wish You Were Here: Suttle Lake
gold
winner

Entrant Company

Blue Chalk Media

Category

Web Based Production - Travel / Tourism

Country / Region

United States

2020
Design & Print
NYX Awards 2020 Winner - Árdana Logo and Variations
gold
winner
Árdana Food & Drink

Entrant Company

Elysium Marketing Group

Category

Design & Print - Logo

Country / Region

United States

2020
Social Video
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gold
winner

Entrant Company

Sextons Creek Productions

Category

Social Video - Charitable

Country / Region

United States