2018

NYX Awards - 2018 Ascent Winner Winner

Hilton Head Island—RBC Heritage

Entrant Company

VERB Interactive

Category

Marketing Effectiveness - Branding Strategy Campaign

Client's Name

Hilton Head Island

Country / Region

Canada

Experience Level

2018 marked the 50th anniversary of the annual RBC Heritage, Presented by Boeing. To celebrate this milestone, VERB and Hilton Head Island collaborated on a campaign to promote the event.



The primary goal of our campaign was to increase awareness and interest in the RBC Heritage tournament as a tourist attraction:



Referrals to Campaign: 16K

Partner Referrals: 3.5K

Instagram Impressions: 107,845

Instagram Engagements: 16,582

Twitter Impressions: 522% increase

Twitter Engagements: 486% increase

Credits

Owner, VERB Interactive
Andy MacLellan
2018
Video Production / Digital Creation / Video for Web
NYX Awards 2018 Winner - Abigail & Weng Inn Same Day Edit
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winner

Entrant Company

IrisWave

Category

Video Production / Digital Creation / Video for Web - Wedding

Country / Region

United States

2018
Video Production / Digital Creation / Video for Web
NYX Awards 2018 Winner - Take Me Fishing - Women Making Waves
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winner
Recreational Boating & Fishing Foundation

Entrant Company

Colle McVoy

Category

Video Production / Digital Creation / Video for Web - Nonprofit

Country / Region

United States

2018
Video Production / Digital Creation / Video for Web
NYX Awards 2018 Winner - Clash Royale: Crown Championship Spring Finals (EU) - Crown Championship
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winner

Entrant Company

Paul Overacker

Category

Video Production / Digital Creation / Video for Web - Best Directing

Country / Region

United States

2018
Video Production / Digital Creation / Video for Web
NYX Awards 2018 Winner - Pearson Originals: Christianity
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winner

Entrant Company

Blue Chalk Media

Category

Video Production / Digital Creation / Video for Web - Religious

Country / Region

United States