2021

NYX Awards - 2021 Grand Winner Winner: FAKTOR 3 AG

BACK 2 TAPE - Hip Hop Culture

Entrant Company

FAKTOR 3 AG

Category

Design & Print / Book

Client's Name

Porsche AG

Country / Region

Germany

Experience Level

Agency

About The Entry

Together with music journalist Niko Hüls, Porsche is presenting a new book: Hip-Hop Culture – A Road Trip through Europe. Part of the ‘Back to Tape’ content series. The 212-page travel and cultural guide is published as a Christophorus edition by Delius Klasing Verlag and sheds light on the development of the urban hip-hop youth culture in European cities. It features 17 artists from Germany, the Netherlands, the UK, France, Spain and Denmark, all of whom have made a significant contribution to the development of the hip-hop culture over the past 25 years.

Featured Media

Credits

Vice President Communications, Sustainability and Politics, Porsche AG
Dr. Sebastian Rudolph
Managing Editor Porsche Newsroom, Porsche AG
Julian B. Hoffmann
COO, FAKTOR 3 AG
Sven Labenz
Head of Creation, FAKTOR 3 AG
Roman Jonsson
Art Director, FAKTOR 3 AG
Daniel Rivas
Photographer, FAKTOR 3 AG
Markus Schwer
Publisher / Journalist, Backspin Media
Niko Hüls
2021
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Entrant Company

Gravity Global

Category

Integrated Marketing / Social Media

Country / Region

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Student Submission
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Entrant Company

KidsRead2Kids

Category

Student Submission / Website

Country / Region

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Entrant Company

Havas Worldwide LLC

Category

Strategic Communications / Internal Comm Campaign

Country / Region

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Mobile App
NYX Awards 2021 Winner - Porter , Drawn
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winner
Porter

Entrant Company

Drawn

Category

Mobile App / Food & Drink

Country / Region

United States