2018

NYX Awards - 2018 Ascent Winner Winner: VERB Interactive

Nassau Paradise Island Newsletter

Entrant Company

VERB Interactive

Category

Content Marketing / Newsletter

Client's Name

Nassau Paradise Island

Country / Region

Canada

Experience Level

Gallery

About The Entry

For Nassau Paradise Island, keeping email strategy tied to content strategy ensures that our interactions are familiar, but always adding new information. Our ability to share amazing content and personalize based on subscriber interests were key factors in bringing our email strategy to the next level.
Results:
Sessions: 18,875 (55% increase YoY)
Users: 15,549 (66.9% increase YoY)
Average Session Duration: 1 minute and 42 second (17.8% increase YoY)
Bounce Rate: 36.81% (35.5% decrease YoY)

Credits

Owner, VERB Interactive
Andy MacLellan
2018
Integrated Campaign
NYX Awards 2018 Winner - Blockmint Brand Identity & Positioning, Clever Creative
ascent
winner

Entrant Company

Clever Creative

Category

Integrated Campaign / Company Branding

Country / Region

United States

2018
Direct Marketing
NYX Awards 2018 Winner - Tastmade+Starbucks Cookbook, Clever Creative
ascent
winner

Entrant Company

Clever Creative

Category

Direct Marketing / Point of Purchase

Country / Region

United States

2018
Digital - Website
NYX Awards 2018 Winner - Mellow Mushroom, 3 Owl
ascent
winner
Mellow Mushroom

Entrant Company

3 Owl

Category

Digital - Website / Restaurant

Country / Region

United States

2018
Video Production / Digital Creation / Video for Web (Series / Campaign)
NYX Awards 2018 Winner - NEVER TOO SMALL, New Mac Video Agency
ascent
winner

Entrant Company

New Mac Video Agency

Category

Video Production / Digital Creation / Video for Web (Series / Campaign) / Interior Design

Country / Region

Australia