2018
The SEO Works bowl a 2800% return to All Rounder Cricket
Entrant Company
The SEO Works
Category
Digital - Website - Sports
Client's Name
All Rounder Cricket
Country / Region
United Kingdom
Experience Level
All Rounder Cricket is one of the largest cricket websites in the World, owned by ex-cricketer Chris Taylor.
The brief was to run a campaign to deliver a 15% uplift in online revenue, and increase average order value by 10%.
We developed a digital strategy to introduce new customers and raise brand awareness. We achieved an increase in online sales of 17.3% and a 10.9% increase in average order value, whilst reducing their overall ad spend by 48%.
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Category
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