A Part of Life

Discharge is part of life. Bacterial Vaginosis doesn't have to be. Smelly discharge - bacterial vaginosis - is a normal and natural part of many women's lives (1 out of 3 women suffer without knowing what it is, because it is not talked about) It can be really intimidating and irritating, limiting your self-confidence and your social and sexual activities. Therefore, Pharmiva have developed a non-prescription vaginal mousse which efficiently takes care of the bacteria which causes the problem - and thereby gets rid of the symptoms and the smell. No more washing, wiping and hiding. We wanted to reach the target group in a straight forward way without covering up or hiding anything, showing that we know exactly how frustrating the problem can be - ' tell it as it is'. We also wanted to show how easy it is to solve the problem - the vaginal mousse is a natural part of your bathroom cabinet and it's easy to get at pharmacies as it is a non-prescription product.