2022

Entrant Company
Vicarious PR
Category
Public Relations / Publicity Campaign
Client's Name
Interplay
Country / Region
United States
Experience Level
Public Relations Firm
About The Entry
Twenty years after the original console release of Baldurs Gate Dark Alliance, Vicarious was tasked with bringing the updated version to a whole new generation of gamers in a completely different era of technology. Delivering the game to PC, Xbox series X, Playstation 5, and Nintendo Switch, Vicarious PR utilized a synergized PR campaign holistically targeting media journalists, Youtube and Twitch influencers, and fans of the genre directly on through a bespoke social media content campaign.
Entrant Company
Warner Media - Courageous Studios
Category
Branded Content / Documentary
Country / Region
United States
Entrant Company
Brand Ave. Studios/Amplified Digital Agency
Category
Strategic Campaign / Brand Strategy Campaign
Country / Region
United States
Entrant Company
Gravity Global
Category
Social Media / Social Campaign
Country / Region
United Kingdom
Entrant Company
Joyful Consulting
Category
People & Team / Individuals
Country / Region
United States