2022

NYX Awards - 2022 Gold Winner Winner: Red Shark Digital

RSD Content Team Delivers 75% Growth in Traffic YoY

Entrant Company

Red Shark Digital

Category

People & Team (NEW) / Content Team

Client's Name

Red Shark Digital Marketing Team

Country / Region

United States

Experience Level

Agency

At Red Shark Digital, our mantra is to be better. Everyday. For our clients, but most importantly for ourselves and we strive to do just that in our campaigns and our content.
10 individuals. 3 men. 7 women. 3 strategists. 2 copywriters. 2. account managers. 2 senior account specialists. 1 marketing director. These individuals who make up Red Shark Digital’s marketing content team are the driving force of over 125+ business’s custom digital content including over 500+ monthly assets. Averaging a 7:1 ROI to our clients, we strive to not only help our clients’ businesses succeed but to create quality content that converts.
Our team is fully certified with years of experience managing search engine optimization strategies, social media campaigns, PPC campaigns and all forms of digital ad spend. Each client is given an account manager that is their primary point of contact for all things digital, including their content. Before we go live with a campaign, marketing goals are properly outlined, determining the best strategy to reach the business target audience and depicting how to measure the results. Utilizing a full-funnel strategy, our content extends across platforms to create an omnichannel digital presence for our clients through paid advertising, search engine optimization and social media management. Everything we do is data-driven - our digital strategy team works together on a weekly basis to accentuate the top strategies that are working for the campaign and capitalize on those tactics through continuous account optimization. This extends to our client’s campaigns, with digital marketing clients experiencing over 75% growth in site traffic year over year.
We never adopt a set it and forget it mindset, one of our strategists is always in the accounts making sure there are no performance-based issues or our copywriters are researching the latest search trends for their respective industries. Our mantra is to "Be Better." We treat each and every campaign as a learning opportunity ensuring that throughout the campaign are we being better than the day before.

Credits

Marketing Director
Alaina Corsini
Senior Account Specialist
Taylor O'Connell
Senior Account Specialist
Lauren Boyd
Account Manager
Sal Amato
Account Manager
Matthew Mitchell
Digital Strategist
Erin Porter
Digital Strategist
Kate Francis
Digital Strategist
Michelle Bryant
Copywriter
Jonathan Hurst
Copywriter
Hillary Dunn
2022
Publications
NYX Awards 2022 Winner - Mamas Words Childrens Book, Lshulba Artist Blue Bug Studios
gold
winner
Lisa Marie Gilbert

Entrant Company

Lshulba Artist Blue Bug Studios

Category

Publications / Publication / Other

Country / Region

Canada

2022
Student Submission
NYX Awards 2022 Winner - Nexit, Miami Ad School
gold
winner
Netflix UK

Entrant Company

Miami Ad School

Category

Student Submission / Student AD

Country / Region

United States

2022
Branded Content
NYX Awards 2022 Winner - Forces of Change , Warner Media - Courageous Studios
gold
winner

Entrant Company

Warner Media - Courageous Studios

Category

Branded Content / Business-to-Consumer

Country / Region

United States

2022
Social Media Videos
NYX Awards 2022 Winner - Nari Ward: Home of the Brave, The Vilcek Foundation
gold
winner

Entrant Company

The Vilcek Foundation

Category

Social Media Videos / Social Responsibility

Country / Region

United States