2022

NYX Awards - 2022 Gold Winner Winner: Cooper Smith Agency

Six Iconoclasts – Why Adaptability Matters

Entrant Company

Cooper Smith Agency

Category

Publications / Magazine

Client's Name

DIRTT Environmental Solutions Inc.

Country / Region

United States

Experience Level

Public Relations Firm

When we listen to each other, embrace diverse perspectives, and co-create space that encourages individuals to be themselves, then collaboration, creativity, and culture thrive. And, great conversations follow.
Commercial real estate leaders, designers, and general contractors are being called on to create and adapt space at an unprecedented pace – as the needs and expectations of people and organizations have shifted dramatically over the past two years. In light of this, DIRTT created Iconoclasts, an annual magazine to bring together leading minds showcasing provocative perspectives about how design and build can empower people with the resilience and agility to flourish in these times of change.
Now going into its third publication cycle, Iconoclasts’ purpose is to be the pre-eminent source for design and construction perspectives. Every installment of Iconoclasts features some of the brightest minds from the worlds of architecture, industrial design, research, and interior design and has showcased thinkers from Autodesk, Gensler, JLL, Microsoft, International Interior Design Association (IIDA), BCG, ThinkLab, City of Seattle, Box Clever, Studio BV and more.
In every Iconoclasts publication, thought leaders share insight on how — and more importantly, why — adaptability in design is of paramount importance for everyone in our industry and critical to inviting people into spaces that are intentionally designed and purposefully constructed.

Credits

DIRTT Environmental Solutions Inc.
Claire Poole
2022
Youtube / Vimeo Videos
NYX Awards 2022 Winner - QNET I PROMISE, QNET
gold
winner

Entrant Company

QNET

Category

Youtube / Vimeo Videos / Writing / Script

Country / Region

Singapore

2022
Youtube / Vimeo Videos
NYX Awards 2022 Winner - Don't Ignore the Risk - YouTube, Proscalar, LLC
gold
winner
Texas General Land Office

Entrant Company

Proscalar, LLC

Category

Youtube / Vimeo Videos / Writing / Script

Country / Region

United States

2022
Audio & Podcasts
NYX Awards 2022 Winner - None But The Brave, Evergreen Podcasts
gold
winner

Entrant Company

Evergreen Podcasts

Category

Audio & Podcasts / Entertainment

Country / Region

United States

2022
Content Marketing Strategy
NYX Awards 2022 Winner - Make Space for Possibilities™, Cooper Smith Agency
gold
winner
DIRTT Environmental Solutions Inc.

Entrant Company

Cooper Smith Agency

Category

Content Marketing Strategy / B2B Branded Content Campaign (NEW)

Country / Region

United States