Digital Marketing Small Business Website Performance

Elevated Roofing aimed for record-setting revenue growth in '17. The company challenged their agencies to drive the growth digitally. The defining moment was transforming the existing homepage into an informational “landing page style” format Optimized for Conversion. By the end of the campaign, the 12-month rolling average for website driven "Roof Inspections" climbed from 140 roofs to a whopping 652 roofs per year with the website's annual conversion rate % Doubling to fuel that growth.