2022

NYX Awards - 2022 Grand Winner Winner

Von D Shoes

Entrant Company

Good Kids

Category

Photography - Fashion

Client's Name

Kat Von D

Country / Region

Canada

Experience Level

Agency

You may have seen the viral pictures of Kat Von D's bright red pool featured in Newsweek LA Times, TMZ, and Insider

Perhaps you've even wondered what it might be like to swim inside it!

We're thrilled to announce our gorgeous campaign shot entirely in Kat Von D's Los Angeles home.

Drawing inspiration from old Hollywood and haute couture, appealing to beauty & desire we created stunning portraits featuring two of our top-selling shoes. Shot by underwater photographer Andrea Hunter captures our model Alisa, who is trained and specialized in underwater posing (affectionally referred to in the industry as a mermaid) and models our Swoon and Coven Buckle shoes.

We invite you to Dive Into the Deep End.

Credits

Creative Agency
Good Kids
Client
Von D Shoes
Brand Director
Kat Von D
Creative Director
Steve Rock
Art Director
Alder Dunlap
Photographer
Andrea Hunter
Producer
Paul Maxwell
Producer
Andrea Hunter
Model
Alissa Quon
MUA
Leah Carmichael
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Video/ Film / Web Based Productions
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Entrant Company

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Category

Video/ Film / Web Based Productions - Green / Eco-Friendly

Country / Region

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Branded Content
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Entrant Company

ANTI Hamar

Category

Branded Content - Art Direction

Country / Region

Norway

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Social Media
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Entrant Company

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Category

Social Media - YouTube Channel / Video (NEW)

Country / Region

United Kingdom

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Entrant Company

HERO Marketing

Category

Strategic Campaign - Special Event

Country / Region

United States