2023

NYX Awards - 2023 Gold Winner Winner

Getac: Get Real

Entrant Company

Gravity Global

Category

Advertising - Online AD (Campaign)

Client's Name

Getac

Country / Region

United Kingdom

Experience Level

Agency

Getac is a global leader in rugged mobile technology and intelligent video solutions, designing and manufacturing devices and software that are rugged to the core, used by professionals who work in demanding or extreme environments.

Getac ZX10 Campaign Overview

The global launch of the new Getac ZX10 tablet targeted field workers in the energy and utilities sectors. The messaging covered the inbuilt rugged reliability of the tablet, putting mobility and connectivity centre stage.

The creative campaign ‘This is real’ focused on real remote working, those frontline workers who work in extreme environments day in day out. Whilst not belittling desk-bound workers or making heroes out of our audience, the objective was to illustrate that Getac understood what they do each day – and explain why the ZX10 is the tablet they need.

Utilising video and static imagery, the campaign ran across targeted social media, display advertising, YouTube and email, directing traffic to specific landing pages.

Credits

All@GravityGlobal
2023
Video / Web Based Productions
NYX Awards 2023 Winner - Peninsula Perspectives
gold
winner
Peninsula Hotels

Entrant Company

Carbon

Category

Video / Web Based Productions - Cinematography / Videography

Country / Region

Hong Kong SAR

2023
Public Relations
NYX Awards 2023 Winner - The Great Filipino Story: Celebrating Filipino's Achievement
gold
winner

Entrant Company

PAGEONE

Category

Public Relations - Publicity Campaign

Country / Region

Philippines

2023
Video / Web Based Productions
NYX Awards 2023 Winner - Along With Farms
gold
winner
LIVISTO GROUP

Entrant Company

LIVISTO INT'L

Category

Video / Web Based Productions - Documentary

Country / Region

Spain

2023
Website
NYX Awards 2023 Winner - Dream Vacations Advisor Website
gold
winner

Entrant Company

Zbra Studios

Category

Website - Travel

Country / Region

United States