2023

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Cleveland Clinic Magazine | The Innovation Issue (Fall 2022)

Entrant Company

Cleveland Clinic Foundation

Category

Publications - Magazine

Client's Name

Country / Region

United States

Experience Level

Internal

How do you nurture creativity? Where do good ideas come from? What can we learn from failure? For the cover story of Cleveland Clinic Magazine’s Innovation Issue, we asked forward-thinkers at Cleveland Clinic who exemplify the spirit of innovation to tell us, in their own words, how they do what they do. Among them were a renowned geneticist, a cardiovascular surgeon who holds 30+ patents, and a nurse who devised an ingeniously simple way of improving safety for patients and caregivers during the COVID-19 pandemic. And the innovation didn’t end there. Packed with stimulating articles and compelling images, this special themed issue of the magazine took a deep dive into the rich topic of innovation. Other highlights included a Q&A with a serial entrepreneur, an oral history of a groundbreaking team’s quest to improve spine care through artificial intelligence, and words of wisdom for aspiring innovators from several thought leaders. Breakthroughs across Cleveland Clinic were showcased. The spirit of never settling for the status quo was celebrated. And readers couldn’t help but come away inspired.

Cleveland Clinic Magazine is published three times a year by Cleveland Clinic’s Philanthropy Institute for donors, prospective donors, influencers and other friends of Cleveland Clinic. The print edition is sent to 60,000 readers across the U.S. and dozens of other nations; the digital edition (with all of the content of the print version plus online extras) is emailed to an additional 300,000 readers. All told, donors contributed $440 million to Cleveland Clinic in 2022, with 100% of gifts of every size — from a few dollars to multimillions — going to support the international health system’s mission.

Credits

Executive Director | Philanthropy Communications Cleveland Clinic
Cindy Fink
2023
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Category

Video / Web Based Productions - Art Direction

Country / Region

United Kingdom

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Entrant Company

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Branded Content - Animation

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Advertising - Billboard

Country / Region

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Entrant Company

Gravity Global

Category

Integrated Marketing - Intergrated Marketing / Other__

Country / Region

United Kingdom