2023

NYX Awards - 2023 Gold Winner Winner: Dreamlux Media

Live To Farm

Entrant Company

Dreamlux Media

Category

Content Marketing Strategy / Paid Advertising Content (NEW)

Client's Name

Case IH, John Deere, Pivot Bio, Bayer Crop Science, DEKALB, Agrigold

Country / Region

United States

Experience Level

Agency

Live To Farm is a brand new show on Discovery Chanel that follows some of the top farmers of America, from the planting season through harvest. These farming families teach the general public about what goes on behind the scenes on a successful farm, while enjoying the dynamics at play within a family-run operation. The program also provides instruction and guidance to other working farmers about the technology, products, and techniques that go into producing a high yielding crop. By demonstrating the ongoing work of farmers, Live To Farm gives audiences a new appreciation for the people who often go unnoticed as they provide for us every day.
The show is sponsored by many of the biggest agricultural companies in the world - including John Deere, Case IH, Dekalb, Agrigold, Pivot Bio, Bayer Ag, and many more - in an effort to educate the general public about the worldwide endeavor to improve sustainability and awareness for the future of agriculture. The main goal is to provide effective marketing through product placement throughout the program.

Credits

Creative Director
Jared Gagnon-Palick
Producer
Kevin Kalb
Producer
Brooks Cardinal
2023
Broadcast / Television
NYX Awards 2023 Winner - HER Disease, AML Communications Limited
gold
winner
Heart Research UK

Entrant Company

AML Communications Limited

Category

Broadcast / Television / Public Interest / Awareness

Country / Region

United Kingdom

2023
Student Submission
NYX Awards 2023 Winner - Smart Period, Miami Ad School Berlin
gold
winner
Elva del Rosario Pacheco Llanos

Entrant Company

Miami Ad School Berlin

Category

Student Submission / Student Product Design

Country / Region

Germany

2023
Strategic Campaign
NYX Awards 2023 Winner - Opening of Tin Building by Jean-Georges , The Howard Hughes Corporation
gold
winner

Entrant Company

The Howard Hughes Corporation

Category

Strategic Campaign / Strategic Communications / Other__

Country / Region

United States

2023
Video / Web Based Productions
NYX Awards 2023 Winner - The One - Limited Penthouse Collection, NEEZO Studios
gold
winner

Entrant Company

NEEZO Studios

Category

Video / Web Based Productions / Real Estate

Country / Region

Canada