2023

NYX Awards - 2023 Grand Winner Winner: The Working Party

New Era Cap Redesign and Relaunch

Entrant Company

The Working Party

Category

Website / E-Commerce

Client's Name

New Era Cap Australia

Country / Region

Australia

Experience Level

Agency

We're proud to announce that New Era Cap (Australia and New Zealand) has been redesigned and relaunched on Shopify Plus by The Working Party!
The global leaders in headwear needed a store that felt premium and modern while still being accessible to the core sport-centric customer. Our designers clever use of clean lines, considered white space, and a neutral colour palette offers an elevated and minimal aesthetic. The site's new layout thoughtfully balances function and form, and creates a seamless journey to discover new products and compare New Era’s many cap silhouettes. The final product is a visually stunning website that truly captures the authentic spirit of New Era.
Partners:
• Seamless returns with Loop Returns
• Out of stock flows with Klaviyo
• Search, merchandising, and product personalisation with Nosto Solutions

2023
Branded Content
NYX Awards 2023 Winner - A Creative State of Mind, McGill Productions
grand
winner

Entrant Company

McGill Productions

Category

Branded Content / Business-to-Consumer

Country / Region

United Kingdom

2023
Commercial & Marketing
NYX Awards 2023 Winner - Wyrdsong - Announcement Trailer, Player One Trailers
grand
winner
Something Wicked Games

Entrant Company

Player One Trailers

Category

Commercial & Marketing / Games / Games Related

Country / Region

United States

2023
Marketing / Advertising Campaigns
NYX Awards 2023 Winner - WMX Rebrand Sizzle Video, Yamamoto Agency
grand
winner
Warner Music Experience (WMX)

Entrant Company

Yamamoto Agency

Category

Marketing / Advertising Campaigns / Marketing Campaigns / Other__

Country / Region

United States

2023
Strategic Campaign
NYX Awards 2023 Winner - State Farm Gamerhood Challenge, Infinity Marketing Team
grand
winner

Entrant Company

Infinity Marketing Team

Category

Strategic Campaign / Interactive Brand Experience

Country / Region

United States