2023

NYX Awards - 2023 Grand Winner Winner: The Working Party

New Era Cap Redesign and Relaunch

Entrant Company

The Working Party

Category

Website / E-Commerce

Client's Name

New Era Cap Australia

Country / Region

Australia

Experience Level

Agency

About The Entry

We're proud to announce that New Era Cap (Australia and New Zealand) has been redesigned and relaunched on Shopify Plus by The Working Party!
The global leaders in headwear needed a store that felt premium and modern while still being accessible to the core sport-centric customer. Our designers clever use of clean lines, considered white space, and a neutral colour palette offers an elevated and minimal aesthetic. The site's new layout thoughtfully balances function and form, and creates a seamless journey to discover new products and compare New Era’s many cap silhouettes. The final product is a visually stunning website that truly captures the authentic spirit of New Era.
Partners:
• Seamless returns with Loop Returns
• Out of stock flows with Klaviyo
• Search, merchandising, and product personalisation with Nosto Solutions

Featured Media

Credits

New Era Australia
2023
Integrated Marketing
NYX Awards 2023 Winner - Energia: Fly the Future, Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Integrated Marketing / Business to Business

Country / Region

United Kingdom

2023
Broadcast / Television
NYX Awards 2023 Winner - Occupants, Russem Productions
grand
winner
Russ Emanuel

Entrant Company

Russem Productions

Category

Broadcast / Television / Sci-Fi

Country / Region

United States

2023
Commercial & Marketing
NYX Awards 2023 Winner - Mythforce - Launch Trailer, Player One Trailers
grand
winner

Entrant Company

Player One Trailers

Category

Commercial & Marketing / Directing

Country / Region

United States

2023
Public Relations
NYX Awards 2023 Winner - A successful pitch to FOX Business, KCD PR
grand
winner

Entrant Company

KCD PR

Category

Public Relations / Televison Placement

Country / Region

United States