2023

NYX Awards - 2023 Grand Winner Winner: The Working Party

New Era Cap Redesign and Relaunch

Entrant Company

The Working Party

Category

Website / E-Commerce

Client's Name

New Era Cap Australia

Country / Region

Australia

Experience Level

Agency

We're proud to announce that New Era Cap (Australia and New Zealand) has been redesigned and relaunched on Shopify Plus by The Working Party!
The global leaders in headwear needed a store that felt premium and modern while still being accessible to the core sport-centric customer. Our designers clever use of clean lines, considered white space, and a neutral colour palette offers an elevated and minimal aesthetic. The site's new layout thoughtfully balances function and form, and creates a seamless journey to discover new products and compare New Era’s many cap silhouettes. The final product is a visually stunning website that truly captures the authentic spirit of New Era.
Partners:
• Seamless returns with Loop Returns
• Out of stock flows with Klaviyo
• Search, merchandising, and product personalisation with Nosto Solutions

2023
Branded Content
NYX Awards 2023 Winner - A Creative State of Mind, McGill Productions
grand
winner

Entrant Company

McGill Productions

Category

Branded Content / Business-to-Consumer

Country / Region

United Kingdom

2023
Marketing Effectiveness
NYX Awards 2023 Winner - Profit Hunter: A Force with Nature: Tech Shark, Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Marketing Effectiveness / Communication Campaign

Country / Region

United Kingdom

2023
Content Marketing Strategy
NYX Awards 2023 Winner - METAVISION, K11 Concepts Limited
grand
winner

Entrant Company

K11 Concepts Limited

Category

Content Marketing Strategy / Social Media Content - Instagram (NEW)

Country / Region

Hong Kong SAR

2023
Video / Web Based Productions
NYX Awards 2023 Winner - On-Demand Breeding, Microverse Studios
grand
winner
Sound Agriculture

Entrant Company

Microverse Studios

Category

Video / Web Based Productions / Agricultural

Country / Region

United States