2023

NYX Awards - 2023 Silver Winner Winner: Higher Colleges of Technology HCT

NO RULES IN ART

Entrant Company

Higher Colleges of Technology HCT

Category

Student Submission / Student Typography

Client's Name

Country / Region

United Arab Emirates

Experience Level

Lecturer

This captivating project invites participants to embark on a typographic odyssey, where they will craft a bespoke alphabet from the ground up. Within the framework of a personally chosen grid, participants will explore the vast terrain of design, experimenting with diverse shapes and styles for each individual letter. The ultimate challenge is to seamlessly unite these distinctive characters into a harmonious and cohesive font. Students have the flexibility to focus their creative energies on either the lowercase or uppercase alphabet.

Through this project, students will delve into the realms of artistic expression, giving birth to a font that transcends conventional letter collections to become a true work of art. This creative journey encourages participants to explore the subtleties of each character, meticulously refine their contours, and imbue the font with a unique personality. With an open canvas as their playground, students will demonstrate their individual vision and design acumen, resulting in a final creation that serves as a testament to their creativity and design prowess.

Credits

Lecturer of Applied Media
Shadi Al Hroub
Typography Student
Amna Badr
Typography Student
Asma Alshehhi
Typography Student
Noor Alteneiji
Typography Student
Shouq Alshehhi
2023
Pro Bono
NYX Awards 2023 Winner - The Westwood Group, Tailfeather
silver
winner
The Westwood Group

Entrant Company

Tailfeather

Category

Pro Bono / Pro Bono

Country / Region

United States

2023
Immersive & Mixed Reality
NYX Awards 2023 Winner - Remembrance: Magma, chaneec studio
silver
winner

Entrant Company

chaneec studio

Category

Immersive & Mixed Reality / Animation

Country / Region

United States

2023
Pro Bono
NYX Awards 2023 Winner -  The SHOW, and a whole lot of emotions, Yamamoto Agency
silver
winner

Entrant Company

Yamamoto Agency

Category

Pro Bono / Pro Bono

Country / Region

United States

2023
Branded Content
NYX Awards 2023 Winner - Peninsula Perspectives, Carbon
silver
winner
Peninsula Hotels

Entrant Company

Carbon

Category

Branded Content / Art Direction

Country / Region

Hong Kong SAR