2019

NYX Awards - 2019 Ascent Winner Winner

Anthem Films: Red Hat OpenShift 4

Entrant Company

Red Hat Open Studio

Category

Commercials / Marketing / Promotional / Business-to-Business

Client's Name

Red Hat

Country / Region

United States

Experience Level

“THE IDEA”: RED HAT OPENSHIFT 4

A cinematic look at how Red Hat OpenShift 4 is the platform for solving business challenges. We follow a developer on her morning commute as she confronts the business challenge of scaling an app into a service. As she enters a subway car, we follow her into her imagination space where she lands on an inspired solution. Transitioning back into the real world of her New York commute, the developer sends her fellow teammates a message: “I have an idea.”

“THE JOURNEY”: RED HAT OPENSHIFT 4

Building off of our first anthem video (“The Idea”), we follow a developers ask she talks with her operations counterpart via text thread about how to turn her idea into a reality. They both come to the conclusion that Red Hat OpenShift 4’s new features can help them confidently scale their app into a service. The video ends with a transition from their imagined global deployment to a real-world scene of them coming to their manager with their big idea.

Credits

Director
Brett Abramsky
Director of Photography
Kent Willard
Assistant Director
Rachel Rooney
Producer
Shawn Lamons
Writer
Casey Stegman
Editor
Brett Abramsky
Motion Graphics
Jingky Gilbert
Graphic Design
Alex Traboulsi
Music/Sound Design
Alex Davis
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