2019
Entrant Company
Red Hat Open Studio
Category
Commercials / Marketing / Promotional - Business-to-Business
Client's Name
Red Hat
Country / Region
United States
Experience Level
“THE IDEA”: RED HAT OPENSHIFT 4
A cinematic look at how Red Hat OpenShift 4 is the platform for solving business challenges. We follow a developer on her morning commute as she confronts the business challenge of scaling an app into a service. As she enters a subway car, we follow her into her imagination space where she lands on an inspired solution. Transitioning back into the real world of her New York commute, the developer sends her fellow teammates a message: “I have an idea.”
“THE JOURNEY”: RED HAT OPENSHIFT 4
Building off of our first anthem video (“The Idea”), we follow a developers ask she talks with her operations counterpart via text thread about how to turn her idea into a reality. They both come to the conclusion that Red Hat OpenShift 4’s new features can help them confidently scale their app into a service. The video ends with a transition from their imagined global deployment to a real-world scene of them coming to their manager with their big idea.
Credits
Entrant Company
BlueKai Media
Category
Direct Marketing - Direct Mail Campaign
Country / Region
United States
Entrant Company
UCI
Category
Marketing / Promotion Materials - Event
Country / Region
United States
Entrant Company
Video2web Ltd
Category
Branded Content - Business-to-Business
Country / Region
United Kingdom
Entrant Company
This Is Crowd
Category
Digital - Website - Nonprofit
Country / Region
United Kingdom