2020

NYX Awards - 2020 Gold Winner Winner: Matson Money

You're Breathing Fire

Entrant Company

Matson Money

Category

Non-Broadcast / Financial Services

Client's Name

Matson Money

Country / Region

United States

Experience Level

Agency

This is a short video that was created to inspire Financial Advisors attending a conference. The video invokes the spirit of a winner in an unprecedented, personal, and moving way that compels Financial Advisors into action in their businesses.
The video explores the boundary between past, present and future is more liquid and “Quantum” than we imagine it to be. The win we will someday experience is happening now. We experience the “entangled” relationship between this moment and the past and future, accentuated through sequencing, editing techniques, sound design, and choices of imagery throughout this video.
These images eventually blend into action shots of the athletes, performing, preparing repetitively, struggling, excelling through feats of performance in their sport, raiding their hands in victory, and entering the game- in various times and spaces presented non-linearly all entangled with the present.

Credits

Director
Gord Carson
Producer
Design House Collective Inc.
Writer
Justin Robinson
Director of Photography
Byron Kopman
Director of Photography
Paul Watt
Director of Photography
Carlo Wein
2020
Social Marketing / Communications
NYX Awards 2020 Winner - Petrol Ofisi Sosyal Lig, Promoqube
gold
winner

Entrant Company

Promoqube

Category

Social Marketing / Communications / Social Influencer Marketing

Country / Region

Turkey

2020
Advertising
NYX Awards 2020 Winner - AirTime, Miami Ad School Toronto and San Francisco
gold
winner
Martini

Entrant Company

Miami Ad School Toronto and San Francisco

Category

Advertising / Advertising / Other

Country / Region

United States

2020
Broadcast / Television
NYX Awards 2020 Winner - Portrait of a Landscape THE FLINT HILLS, KTWU
gold
winner

Entrant Company

KTWU

Category

Broadcast / Television / Environmental

Country / Region

United States

2020
Social Video
NYX Awards 2020 Winner - America’s Journey to the Affordable Care Act, Blue Chalk Media
gold
winner

Entrant Company

Blue Chalk Media

Category

Social Video / Nonprofit

Country / Region

United States