2021
Entrant Company
Matter
Category
Live Event (NEW) / Gala
Client's Name
The New England Venture Capital Association (NEVCA)
Country / Region
United States
Experience Level
Agency
For eight years, the New England Venture Capital Association (NEVCA) has hosted the annual NEVYs award show as an in-person event, honoring New England’s best entrepreneurs and VCs in tech and life sciences. The NEVCA has always had a flair for spectacle, and 2020 was no exception. Given the restrictions of COVID-19, Matter was tasked with executing an entirely virtual NEVY Awards- the NEVCA's first-ever virtual event.
This year's theme was “There’s No Place like Home,” invoking the Wizard of Oz. The Matter team pulled out all the stops and produced the entire experience, including graphic design and animations, nominee and winner videos from 25+ companies, a registration page, a live broadcast and an event page with social feeds for added engagement. Matter also built a 3D virtual "Oz" environment, complete with Emerald City and Yellow Brick Road. Presenters were composited into the environment in real-time via green screen capture.
With nearly 300 live viewers and 700+ page visits, the NEVCA was thrilled with the outcome. Matter’s integrated approach ensured all messaging, branding and assets worked together seamlessly to execute a fully-branded experience. From the animated graphics to the brisk scripting to the bloopers, there’s no mistaking it – this was a NEVYs experience, and one that engaged the NEVCA community like never before.
Credits
Entrant Company
Multipleoutlet Productions & Charity Bids
Category
Non-Broadcast / Entertainment
Country / Region
United States
Entrant Company
PUREBLINK
Category
Social Video / Real Estates
Country / Region
Canada
Entrant Company
APV
Category
Commercials / Marketing / Insurance
Country / Region
Hong Kong SAR
Entrant Company
AGAR
Category
Strategic Communications / Employee Relations
Country / Region
United States