2021

NYX Awards - 2021 Gold Winner Winner: Yamamoto Agency

Nutrena ProForce Video

Entrant Company

Yamamoto Agency

Category

Web Based Production / Pet Care

Client's Name

Nutrena

Country / Region

United States

Experience Level

Agency

Nutrena PROFORCE with Rebound Technology
Nutrena is known for making nutritious feeds to keep animals happy, healthy and feeling their best. But a heartfelt approach wasn’t going to cut it when relaunching their super-premium performance horse feed, ProForce, to serious riders. So our rebrand and campaign efforts promoted it the way you would a sports drink. We showed pro riders and their champions excelling in the arena. Because ProForce isn’t just another horse feed, it’s fuel.

Credits

Chief Creative Officer
Grant Smith
Group Creative Director
Shawn Pals
Associate Creative Director
Sarah Koster
Copywriter
Drew Coveyou
Agency Producer
Kathy Awe
Project Manager
Tayne Hall
2021
Website
NYX Awards 2021 Winner - Greystone Website Redesign 2020 , Greystone & Co. II LLC
gold
winner

Entrant Company

Greystone & Co. II LLC

Category

Website / Best User Experience

Country / Region

United States

2021
Social Marketing / Communications
NYX Awards 2021 Winner - Happy Miau - Kickstarter Social Media Campaign, Joseph Studios
gold
winner

Entrant Company

Joseph Studios

Category

Social Marketing / Communications / Social Engagement

Country / Region

United States

2021
Series / Campaign
NYX Awards 2021 Winner - Analog Devices , Yamamoto Agency
gold
winner
Analog Devices, Inc.

Entrant Company

Yamamoto Agency

Category

Series / Campaign / Business-to-Business

Country / Region

United States

2021
Strategic Communications
NYX Awards 2021 Winner - Smart-lighting Brazil , Sherlock Communications
gold
winner

Entrant Company

Sherlock Communications

Category

Strategic Communications / PR Campaign

Country / Region

Brazil