2021

NYX Awards - 2021 Gold Winner Winner: Yamamoto Agency

Nutrena ProForce Video

Entrant Company

Yamamoto Agency

Category

Web Based Production / Pet Care

Client's Name

Nutrena

Country / Region

United States

Experience Level

Agency

Nutrena PROFORCE with Rebound Technology
Nutrena is known for making nutritious feeds to keep animals happy, healthy and feeling their best. But a heartfelt approach wasn’t going to cut it when relaunching their super-premium performance horse feed, ProForce, to serious riders. So our rebrand and campaign efforts promoted it the way you would a sports drink. We showed pro riders and their champions excelling in the arena. Because ProForce isn’t just another horse feed, it’s fuel.

Credits

Chief Creative Officer
Grant Smith
Group Creative Director
Shawn Pals
Associate Creative Director
Sarah Koster
Copywriter
Drew Coveyou
Agency Producer
Kathy Awe
Project Manager
Tayne Hall
2021
Website
NYX Awards 2021 Winner - Saint Paul’s School, Finalsite
gold
winner
Saint Paul’s School

Entrant Company

Finalsite

Category

Website / School / Universities

Country / Region

United States

2021
Non-Broadcast
NYX Awards 2021 Winner - A Virus That Kills Cancer, Microverse Studios
gold
winner

Entrant Company

Microverse Studios

Category

Non-Broadcast / Biotechnology

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Love, The Office , IA Interior Architects
gold
winner
IA Interior Architects

Entrant Company

IA Interior Architects

Category

Branded Content / Professional Services

Country / Region

United States

2021
Social Video
NYX Awards 2021 Winner - Love, The Office , IA Interior Architects
gold
winner
IA Interior Architects

Entrant Company

IA Interior Architects

Category

Social Video / Business-to-Business

Country / Region

United States