2021

NYX Awards - 2021 Gold Winner Winner: Yamamoto Agency

Nutrena ProForce Video

Entrant Company

Yamamoto Agency

Category

Web Based Production / Pet Care

Client's Name

Nutrena

Country / Region

United States

Experience Level

Agency

Nutrena PROFORCE with Rebound Technology
Nutrena is known for making nutritious feeds to keep animals happy, healthy and feeling their best. But a heartfelt approach wasn’t going to cut it when relaunching their super-premium performance horse feed, ProForce, to serious riders. So our rebrand and campaign efforts promoted it the way you would a sports drink. We showed pro riders and their champions excelling in the arena. Because ProForce isn’t just another horse feed, it’s fuel.

Credits

Chief Creative Officer
Grant Smith
Group Creative Director
Shawn Pals
Associate Creative Director
Sarah Koster
Copywriter
Drew Coveyou
Agency Producer
Kathy Awe
Project Manager
Tayne Hall
2021
Social Marketing / Communications
NYX Awards 2021 Winner - What's your outdoor style? , Ceros
gold
winner
Design Within Reach

Entrant Company

Ceros

Category

Social Marketing / Communications / Social Ad Campaign

Country / Region

United States

2021
Integrated Marketing
NYX Awards 2021 Winner - Intellident Cat Bites for Virbac, NameStormers
gold
winner

Entrant Company

NameStormers

Category

Integrated Marketing / Product Branding

Country / Region

United States

2021
Social Video
NYX Awards 2021 Winner -  Ice, Parnaso
gold
winner
Queremos Ser Su Voz

Entrant Company

Parnaso

Category

Social Video / Social Responsibility

Country / Region

Spain

2021
Media Relations / Publicity
NYX Awards 2021 Winner - NYX Marcom Awards: Best Strategic Media Profile Campaign, Pantelides PR & Consulting
gold
winner

Entrant Company

Pantelides PR & Consulting

Category

Media Relations / Publicity / Media Response

Country / Region

United States