2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / On-Camera Talent (Skill)

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Integrated Marketing
NYX Awards 2021 Winner - “Virtual Events Series” Channel Marketing Campaign, The MRN Agency
gold
winner

Entrant Company

The MRN Agency

Category

Integrated Marketing / Event Marketing

Country / Region

United States

2021
Website
NYX Awards 2021 Winner - PK-30 System, Ashworth Creative
gold
winner
PK-30 System

Entrant Company

Ashworth Creative

Category

Website / Manufacturing

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Elizabeth Blau, Beyond the Porch
gold
winner
Steelite International

Entrant Company

Beyond the Porch

Category

Branded Content / Biography

Country / Region

United States

2021
Integrated Marketing
NYX Awards 2021 Winner - Gillette Head Shape Campaign , Bluespire Agency
gold
winner
Gillette Children's Specialty Healthcare

Entrant Company

Bluespire Agency

Category

Integrated Marketing / Business to Consumer

Country / Region

United States