2021

NYX Awards - 2021 Silver Winner Winner

We Are Directive

Entrant Company

Directive Consulting

Category

Branded Content - Consulting

Client's Name

Directive Consulting

Country / Region

United States

Experience Level

Agency

Reach goals that others couldn't. Find opportunities that others missed. Hit your MQL targets every time.

Directive goes beyond what's expected - so that you can, too.

With the introduction of a revamped brand comes the creation of a company hype video. In this piece, we wanted to show the unrelenting determination and know-how that drives Directive to achieve client goals. The motion design and copy was intentionally developed to sit outside the conventional design landscape of consulting companies and illustrate Directive's commitment to tenaciously surpassing goals. As a 2021 recipient of the Great Place To Work Certification and a 'People First' company, it was important that we not only share our capabilities and accomplishments, but also inject our company culture through photos of our employees. The video was used as both social media content and sales collateral, and received glowing reviews from clients and prospective clients. This resulted in proposal attendance rates increasing by 93% as well as increased engagement on our

Credits

Directive Creative Team
Direction
Brian Bui
Script + Direction
Izabelle Hundrev
Art Direction + Motion Design
Ryan Young
CEO
Garrett Mehrguth
2021
Social Marketing / Communications
NYX Awards 2021 Winner - Morris Animal Foundation’s National Dog Day Social Campaign
silver
winner

Entrant Company

Morris Animal Foundation

Category

Social Marketing / Communications - Social Campaign

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Evolution
silver
winner
Yuan Ze University

Entrant Company

Wizard Films/Yuan Ze University

Category

Branded Content - Branding

Country / Region

Taiwan

2021
Mobile App
NYX Awards 2021 Winner - Turned On
silver
winner
Tinder

Entrant Company

Miami Ad School

Category

Mobile App - Mobile App / Other

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - Managing Multicultural Media Strategy
silver
winner

Entrant Company

true[X]

Category

Content Marketing & Writing - Annual Report / CSR

Country / Region

United States