2021

NYX Awards - 2021 Gold Winner Winner

We Are Directive

Entrant Company

Directive Consulting

Category

Branded Content - Agency / Production Company

Client's Name

Directive Consulting

Country / Region

United States

Experience Level

Agency

Reach goals that others couldn't. Find opportunities that others missed. Hit your MQL targets every time.

Directive goes beyond what's expected - so that you can, too.

With the introduction of a revamped brand comes the creation of a company hype video. In this piece, we wanted to show the unrelenting determination and know-how that drives Directive to achieve client goals. The motion design and copy was intentionally developed to sit outside the conventional design landscape of consulting companies and illustrate Directive's commitment to tenaciously surpassing goals. As a 2021 recipient of the Great Place To Work Certification and a 'People First' company, it was important that we not only share our capabilities and accomplishments, but also inject our company culture through photos of our employees. The video was used as both social media content and sales collateral, and received glowing reviews from clients and prospective clients. This resulted in proposal attendance rates increasing by 93% as well as increased engagement on our

Credits

Directive Creative Team
Direction
Brian Bui
Script + Direction
Izabelle Hundrev
Art Direction + Motion Design
Ryan Young
CEO
Garrett Mehrguth
2021
Covid Related
NYX Awards 2021 Winner - The Dykota Morgan Story
gold
winner
Will County Health Department

Entrant Company

The Fource Group

Category

Covid Related - Social Video

Country / Region

United States

2021
Website
NYX Awards 2021 Winner - 4D ChinatownTO
gold
winner
Chinatown BIA

Entrant Company

ASTOUND Group

Category

Website - Tourism

Country / Region

Canada

2021
Advertising
NYX Awards 2021 Winner - Trails
gold
winner
World Wildlife Fund

Entrant Company

Miami Ad School Hamburg

Category

Advertising - Advertising / Other

Country / Region

India

2021
Audio & Podcasts
NYX Awards 2021 Winner - The Grindhouse Radio
gold
winner

Entrant Company

The Grindhouse Radio,Inc.

Category

Audio & Podcasts - Entertainment

Country / Region

United States