2021

NYX Awards - 2021 Gold Winner Winner: The Fource Group

We Are HSHS

Entrant Company

The Fource Group

Category

Social Video / Employee Communications

Client's Name

Hospital Sisters Health System

Country / Region

United States

Experience Level

Agency

Hospital Sisters Health System is a 145-year-old healthcare system that cares for patients at 18 hospitals in Illinois and Wisconsin, employing more than 13,000 people. As an inspiration and recognition of the heroic efforts put forth during the Covid-19 pandemic, the video highlights the 18 hospitals three medical practice groups of Prevea, HSHS Medical Group and Prairie Cardiovascular, all who are also part of the Hospital Sisters Network. The video was launched internally as the system rolled out an employee-to-employee recognition effort and campaign that quickly went viral after the initial post on social media. Upon being asked for submissions, thousands of entries poured in, allowing the colleagues to reconnect to the original mission of the Hospital Sisters of St. Francis who founded the system in 1844. After the video was shared on organic and paid social media, the hospitals saw a rise in employee engagement, retention of employees, and recruitment of new employees. When the world turned to darkness, HSHS became the light.

Credits

Justin Grimmer
Director of Photography
Richard Salcido
Co-Producer
Maureen Woodrome
Co-Producer
Tom Faulkner
Creative Director
2021
Strategic Communications
NYX Awards 2021 Winner - PKGO Forward, Ashworth Creative
gold
winner
City of Poughkeepsie

Entrant Company

Ashworth Creative

Category

Strategic Communications / Video Campaign

Country / Region

United States

2021
Live Event
NYX Awards 2021 Winner - Live.Work.Thrive, Some Spider, Inc.
gold
winner
Scary Mommy

Entrant Company

Some Spider, Inc.

Category

Live Event / Education Event

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Recruitment Marketing Campagin , PeopleScout
gold
winner

Entrant Company

PeopleScout

Category

Advertising / Advertising Campaign

Country / Region

United States

2021
Website
NYX Awards 2021 Winner - We Are Directive, Directive Consulting
gold
winner
Directive Consulting

Entrant Company

Directive Consulting

Category

Website / Consulting

Country / Region

United States