2021

NYX Awards - 2021 Grand Winner Winner

GoodYear UltraGrip Arctic 2

Entrant Company

Vision Control Film und Animation

Category

Commercials / Marketing / Animation

Client's Name

Goodyear

Country / Region

Germany

Experience Level

Agency

This is our product film for the new Goodyear UltraGrip Arctic 2.

To show what makes the tyre so special, we brought instant snow to the green screen and winter to the desk and developed the entire story in 3D. Winter feeling included, frost protection guaranteed.

Credits

Senior Art Director
Marc Freund
Senior 3D Artist
Daniela Hepp
3D Artist
Patrick Frey
Producer
Thomas Thoennes
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Strategic Communications / Internal Comm Campaign

Country / Region

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Entrant Company

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Category

Design & Print / Magazine

Country / Region

United States

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Entrant Company

PUREBLINK

Category

Immersive & Mixed Reality / Use of 360 (Skill)

Country / Region

Canada