2021
Entrant Company
CJ ENM
Category
Web Based Production - Entertainment (YouTube / Vimeo)
Client's Name
Country / Region
South Korea
Experience Level
Agency
‘Artist Of The Month’ is STUDIO CHOOM’s digital original monthly series, where one single K-Pop artist is selected to show exclusive dance performances and share their sincere dedication to dance through deep interviews and a 30-minute walk-through documentary. We aim to spotlight each and every K-Pop artist and provide them with the most exquisite stages to bring out their full potential.
Spotlighted artists of each month are in charge of every aspect of the performance preparation from selecting the music to setting up the overall storytelling, including the choreography and the mise en scène. Meanwhile, the portrayal of the performance is carefully tailored with camera work and lighting to maximize dance movements on screen. All footage of the performance is shot in 4K 60FPS for vivid and clear illustrations.
‘Artist Of The Month’ series has now featured 10 renowned dancers of the K-Pop scene and garnered more than 100M views, rapidly growing popularity among global fans since the launch in September 2020.
Credits
Entrant Company
Ziina
Category
Mobile App - Services
Country / Region
United Arab Emirates
Entrant Company
Sherlock Communications
Category
Pro Bono - Pro Bono
Country / Region
Brazil
Entrant Company
The Brand Leader
Category
Website - Professional Services
Country / Region
United States
Entrant Company
PeopleReady
Category
Integrated Marketing - Business to Consumer
Country / Region
United States