2018
Interactive Lightspace
Entrant Company
Responsive Spaces GmbH
Category
Direct Marketing / Trade Show Exhibit
Client's Name
ZKW Group
Country / Region
Austria
Experience Level
The lightspace is equipped with two laser tracking systems which are capable of tracking multiple persons within the lightspace. It acts as an interactive component in correlation to the content shown on a large led wall in front of it. By moving around in the lightspace, people can experience interactive use-cases in the field of intelligent light and its role in the future of mobility in a playful and immersive approach. A remote control provides further interactive options for the operator.
Credits
Entrant Company
Paul Overacker
Category
Video Production / Digital Creation / Video for Web / Best Directing
Country / Region
United States
Entrant Company
VERB Interactive
Category
Digital - Website / Best User Experience
Country / Region
Canada
Entrant Company
SevenOne AdFactory
Category
Television (Commercials / Broadcast / Outdoor) (Series episodes) / Promotion
Country / Region
Germany
Entrant Company
Passport Resorts, LLC
Category
Integrated Campaign / Integrated Marketing Campaign
Country / Region
United States