2021

NYX Awards - 2021 Gold Winner Winner

GLAME by Silgan Closures

Entrant Company

Al Dente Entertainment GmbH

Category

Series / Campaign / Green / Eco-Friendly

Client's Name

Silgan Closures GmbH

Country / Region

Germany

Experience Level

Agency

INITIAL SITUATION:

Silgan Closures is an international manufacturer of closures for food and beverage containers. The company is committed to greater sustainability and a greener future. Their goal: to convince consumers to choose the sustainable materials glass and metal.

IMPLEMENTATION:

We took this mission and formed the word ,,GLAME" from it, a compound of the words glass and metal.

Our task: to develop a digital content campaign. And not only that: we were allowed to create and manage the entire social media presence as well as the landing page for the GLAME brand.

RESULT:

The campaign reached a total of 1.4 million users.

Credits

Campaign Manager / Project Manager
Katharina Gröller
Director (No Choice)
Oliver Bernotat
Production Manager (No Choice)
Carlos Andreas Jorczik
Animation
Jana Miller
Camera / Making Of
Johan Munsberg
Social Media Assistant
Zoe Wüstemeier
Head of production
Anna-Maria Brandt
Producer
Nataly Mitrovic
Animation
Tina Do
Animation
Laura Bauer
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