2022

NYX Awards - 2022 Silver Winner Winner: Ashworth Creative

Rising Ground: 190 Years of Hope and Opportunity

Entrant Company

Ashworth Creative

Category

Video/ Film / Web Based Productions / Documentary

Client's Name

Rising Ground

Country / Region

United States

Experience Level

Agency

Gallery

About The Entry

“190 Years of Hope & Opportunity” is a commemorative video showcasing the storied history of Rising Ground from their opening as the Leake & Watts Orphan House in 1831 to the multi-faceted organization providing positive paths forward for more than 25,000 New Yorkers each year. As part of a year of events celebrating their 190th Anniversary, the video premiered at the Directors Guild of America, New York Theatre on September 22, 2021. The video also was used in different configurations on Rising Ground’s social media, website, and in segments during the anniversary gala. The organization wanted to develop an inspirational video that covered the many years of its service through the Civil War, World Wars I and II, two pandemics, and more, up to the present day. H. Aldervan Daly, Executive Vice President for Institutional Advancement at Rising Ground, said that the project “successfully realized our conception in a dramatic, emotional and richly satisfying video. It was a powerful partnership.”

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