2022

NYX Awards - 2022 Gold Winner Winner: V1 Media Limited

The Blocks That Bring Happiness

Entrant Company

V1 Media Limited

Category

Commercial & Marketing / Documentary

Client's Name

Karrie International Holdings Limited

Country / Region

Hong Kong SAR

Experience Level

Agency

Mr. Ho, the chairman of Karrie International Holdings Ltd., had been an apprentice in mould manufacturing and plastic craftsmanship at the age of 12. In the 1960s, he started his first business at the age of 16. From craftsman to master, half a century of hard work and hardship has not changed the craftsman spirit he has always upheld. Today, Mr. Ho’s enterprise has expanded to fields include manufacturing, hotels, services, culture, theme parks, education, parenting and more, all of which are derived from Mr. Ho’s craftsman spirit. In 2020, how did Mr. Ho conquer challenges in the adversity while maintaining high quality production for his brand Kalos Blocks? Through this documentary, we will learn from the dialogue with Mr. Ho the brand ethos of Kalos Blocks and how it brings joy to people.

Credits

Producer, V1 Media Limited
Howard
Director, V1 Media Limited
Chuen
2022
Website
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Entrant Company

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Category

Website / Manufacturing

Country / Region

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Entrant Company

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Category

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Country / Region

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Entrant Company

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Category

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Country / Region

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Branded Content
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Entrant Company

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Category

Branded Content / Corporate Profile

Country / Region

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