2022

NYX Awards - 2022 Gold Winner Winner

Inside The Bear's Den

Entrant Company

Rentyl Resorts

Category

Marketing / Advertising Campaigns - Social Media Campaign

Client's Name

The Bears Den Resort Orlando

Country / Region

United States

Experience Level

Agency

Inside The Bear's Den with host Sonni Abatta is our newest resort series that we broadcasted on Facebook through a paid media campaign to ultimately drive bookings to the property. Inside The Bear's Den hosted 9 videos in this series, with the special focus on short form video. When we went into production with this video series, it was our goal to truly show a luxury residential resort product in such a way never done before. Utilizing a key figure in the Orlando area, Sonni Abatta airs in each video to tell the resorts' story firsthand, giving viewers an inside look into their next vacation.

Credits

Executive Producer
Christopher Roberts
Paid Social Media Analyst
Nicole Garguilo
Paid Social Media Analyst
Idalise Perez
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