nssx

To begin celebrating its first 10 years of activity, nss launched nssx, a collaborative and celebratory project that aimed to tell the company's journey. nssx had the magazine materialized in a 2.0 newsstand: a place where the digital became physical, and the physical became digital. The newsstand was functional for selling 10 tee designs made by 10 media, artists, and people who contributed to nss history.
The project was also supported by a launch event in the Milan square of Piazza XXIV Maggio, gathering together more than 2000 people to celebrate.