2023

NYX Awards - 2023 Silver Winner Winner

Nebraska Craft Breer Taste Test

Entrant Company

Brand Ave. Studios/Amplified Digital Agency

Category

Video / Web Based Productions - Business-to-Consumer

Client's Name

Nebraska Craft Brewers Guild

Country / Region

United States

Experience Level

Agency

Nebraska Craft Brewers Guild represents 56 Nebraska breweries, advertising on behalf of them all. Our challenge: to convert drinkers of mass market beers into Nebraska craft beer enthusiasts. We filmed a series of fun blind taste tests in a brewery, asking locals to sample one commercial beer and one Nebraska-made craft beer with a similar flavor profile. Capturing the spontaneity of locals’ reactions, we created genuine and authentic proof that Nebraska breweries make incredible tasting beers.

Credits

Executive Video Producer/Brand Ave. Studios
Brad Tohtz
Video Producer/Brand Ave. Studios
LaTasha Bennett
Project Manager
Michelle L. Ditzler
2023
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Country / Region

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Category

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