2023
Entrant Company
NEEZO Studios
Category
Video / Web Based Productions - Real Estate
Client's Name
Mizrahi Developments
Country / Region
Canada
Experience Level
Agency
The One, officially deemed Canada's first "super tall" building, is set to take luxury real estate to a whole new level. The Limited Penthouse Collection in this 91-storey skyscraper is redefining the idea of luxury living. In order to bring the Limited Penthouse Collection to life, NEEZO Studios was tasked with creating a stunning 3D animation and renderings that would help sell the four $35,000,000 Limited Penthouses to buyers from around the world. Knowing just this, our mission for this animation was to truly portray the level of elegance and luxury of this collection while ensuring that this was as much of a photorealistic 3D experience as possible. With the reflection of the marble, the glistening of the glass, the shadows and reflections on surfaces - it was crucial for our animation to tell the correct story about what makes the Limited Penthouse Collection in Canada's soon-to-be tallest building so desirable. In addition to creating a photorealistic animation, the NEEZO team was also tasked with interior designing the entire penthouse collection seen in our video. This includes custom modeling 3D Baccarat chandeliers and vases seen throughout the video. To continue with the photorealism the whole way through, we also incorporated real life drone footage into all of the exterior scenes, so all of the views seen from the Penthouse are accurate. Rising in Toronto, The One has pushed boundaries and redefined the meaning of luxury real estate and we wanted to do the same with our 3D animation.
Entrant Company
The MRN Agency
Category
Mobile App - Mobile App / Other__
Country / Region
United States
Entrant Company
Taylor
Category
Strategic Campaign - Interactive Brand Experience
Country / Region
United States
Entrant Company
Player One Trailers
Category
Commercial & Marketing - Graphics
Country / Region
United States
Entrant Company
CerconeBrownCompany
Category
Marketing Effectiveness - Digital Marketing Campaign
Country / Region
United States